Paket Lengkap Dampak Produk Yang Berwawasan Hijau Terhadap Minat Beli Produk Air Minum Dalam Kemasan Merek Ades
ABSTRACT: The research purpose’s is to analyze the effect of green-minded products on purchase intention. This research is survey. The research used a questionnaire forcollecting data. The result indicated that green-minded product positivelyinfluencing purchase intention.
Keywords: Green-minded Product, Purchase Interest, and ADES
Penulis: Devi Eprilia Ristanti
Kode Jurnal: jpmanajemendd151580
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